CALVIN CHESLER

ACHIEVER - RESTORATIVE - ANALYTICAL - RESPONSIBILITY - STRATEGIC

Manager, Franchise Partnerships  -  Cleveland Monsters (AHL)     Oct. 2023 - Mar. 2024

Manager, Corporate Partnerships  -  Stockton Ports (MiLB)     Dec. 2022 - Sept. 2023

Manage, service, and execute activations and generated over $80,000 in revenue for the 2023 season.

- Generate new sponsorship revenue and manage renewals across 70+ local and national partners.

- Renewed and upsold assigned 85% of assigned accounts. 

- Drive new business, including bringing in notable accounts California Army National Guard and Tia Linda's Margarita.

- Execute brand strategies for a variety of brands including, Government, Healthcare, and Consumer Product Goods categories.

- Worked with the marketing team to boost attendance nearly 20% year-to-date.

- Plan and execute special events in servicing sponsors and season ticket members

- Generate Proof of Performance Packages for all corporate partners.

Manager, Creative Content  -  Texas Legends (G-League)    May 2022 - Present

Developed Social Media strategy for 2022-2023 season and created social media design and content. 

- Build the 2022-2023 social media “mood board” for all social content, including game posts, promos, and ads.

- Design print materials: Gameday magazine ads, flyers, brochures, posters, direct mail and schedules. 

- Create digital graphics: email marketing, promos, ads, and social media posts using Photoshop and Illustrator. 

- Collaborate with media team to facilitate design projects from concept through production and delivery.

- Manage game-day social media audience interactions, including live-tweets and real-time social media posts.

- Oversee interns and train them in Legends’ social media strategy and develop their design

Broadcast / PR Staff  -  Kalamazoo Wings (ECHL)    Aug. 2021 - April 2022

Interim Manager of Public Relations  -  Kalamazoo Wings (ECHL)    Nov. 2021 - Jan. 2022

Created Social Media content that made 16.3 million impressions and over 674k in engagement. 

- Instrumental in creating and growing the team's TikTok profile to 1300+ followers and 24.1k likes

- Grew Instagram following by 19.3% (1600 net gain of followers) from the beginning of the season.

- Coordinated the team's broadcasting, media relations, public relations, and social media efforts.

- Planned and executed the team's broadcasting, media relations, public relations, and social media efforts.

- Produced content for social media outlets, including Twitter, Facebook, Instagram, and TikTok.

- Wrote weekly press releases and post-game recaps and shared with local and national media.

- Prepared game notes and other required analyses to teams, coaches, broadcasters, and officials.

Vacation Specialist  -  Mammoth Resorts         Nov. 2020 - Aug. 2021 

Generated $1.1 million in revenue (4th out of 45 agents) 

- Top 5 in revenue 8 of 9 months and reached the Million Dollar Club in Aug 2021. 

- Provides excellent customer service for guests, with emphasis on families, group sales, and premium sales. 

- Managed reservations utilizing Sirius and Visual One Sales Systems. 

- Employee of the Month – February 2021. 

Ticket Sales & Experience Manager  -  LA Wildcats (XFL)       Oct. 2019 – April 2020

Generated $60k in revenue (premium, groups, and season memberships) 

- Provided excellent customer service to fans and clients .

- Utilized Salesforce CRM and Arctics Ticketing software to book tickets and packages for fans and businesses. 

- Developed the Wildcat “Claws Up” Hand Signal used on game days. 

- Identified new ways to engage and find new fans and executed new strategies on subteam. 

Inside Sales Representative  -  LA Clippers        Jan. 2019 – Sept. 2019 

Generated $200k in revenue 

- Made 100+ ticket sales calls daily to fans, businesses, sponsors, and season ticket holders. 

- Led Inside Sales staff in revenue for the Month of September 2019. 

- Provided excellent customer service to fans and clients.

- Expert in BackOffice Ticketing System and Dynamics CRM.